An egg is the most popular synthetic influencer ever. World Record Egg, the world record holder for most liked Instagram post, accomplished what every Instagram star aims for – Huge exposure and a massive brand deal. And I still don’t understand it. Here are the top wins and losses from the Hulu Egg Campaign.
A little mysterious. A little frivolous. A subtle discourse on popular culture, perhaps. It’s an egg. And it’s the most Liked image on Instagram… ever What is going on?