Human Nature as a Service

Chances are, Eugene Wei’s epic tome, Status as a Service, found its way to you this week. At 74 pages, it’s a long read that most people may, unfortunately, abandon ten minutes in. So, having read it, allow me to convey status by exploring Wei’s article and how it relates to human nature.

The Return: Building a Brand in the Social Age

When I last posted in 2011, I had left Michael Eisner’s new media company, Vuguru, and was recruited to lead marketing for Quest Nutrition. My decision to join Quest, a young and unknown protein bar company, seemed crazy to most. But I saw it as the perfect opportunity to combine my passions for community-building, innovative […]